沟通英语
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2023年2月19日发(作者：)1/8
商务英语沟通BusinessEnglishmunication
ChapterOneHowtoApplyfortheIdealJob(如何申请理想的工作)
本课要点
一．ReadingJobAdvertisement(解读招聘广告)
Asyouread,askyourselfthesequestion
etheformalqualificationrequired?
etheexperiencerequired?
llysuitedforthejob?
Iknowabouttheemployer?
kesmespeciallysuitedforthejob?
二．AnalysingaSpecificJobAdvertisement(分析特定的招聘广告)
三．WhattoMentioninYourLetterorEmail(在求职信件中该写些什么)
四．AttractinganEmployer’sInterest(引起招聘者的注意)
五．HintsandTips(技巧提示)
Herearesomegoodwaystomakeyourapplicationletterstandout:
rsomethingunusualinyourexperienceorqualifications
econtentsofyourletterappropriateforthejob
nnoyingphrases
eonetoreadyourletterbeforeyousendit
NEVERsendyourfirstdraft!
elettershort
ntheorganisation
urletterphysicallyeasytoread
*Don’tusehandwriting*Useagoodqualityprinter*Useshortsentencesandparagraphs
*Useplentyofbreaksandwhitespace*Useatypeorfontthatcanbeeasilyreadanduse12-pointsize
*Don’toveruseitalics,bold,underliningorCAPITALS*Useaspell-checkprogrammebutdon’trelyon
talsocheckyourletterpersonallybeforeyousendit.
*Don’tusecolouredorfancypaper
ertostatewhichjobyouareapplyingfor
istic
gain
六．PracticeMakesPerfect(实践造就完美)
专业词汇
Reputation名誉声望Professional专业人员职业运动员Qualification资格Unpredictability不可预测性
Continuity连续性Candidate候选人应试者Architect建筑师Jobseeker求职者
People-orientated以人为本的Prestige威望影响力Applicationletter求职信Interview面试采访
Offend冒犯Summarize总结概述Demonstrate证明示Xmitment承诺保证Innovation革新
Coverage新闻报道Template模板Overlook俯瞰忽视
ChapterTwoResumeandtheInterview（简历与面试）
本课要点
一．TheRasumeorCurriculumVitae(简历)
二．TheEssentials（基本要素）
*ineyourfamilyname
2/8
*Adress
*TelephoneNumber
*Age,indicatedbydateofbirth
*Gender,indicatedbyMr,Mrs,Miss,Ms.
Herearesomeofthethingsthatcanbeincludedifyouhavethem:
*address
*Faxnumber
*Photograph
Qualifications:Listyourqualificationsclearly,startingwiththehighest
Education:Listtheschoolandothereducationalinstitutionsyouhaveattended,againstartingwiththe
highestormostrecent.
PreviousEmployment
Skills
Interestsandhobbies
Futurecareer
三．Modelresume(single-pageversion)（简历样本）
四．InterviewEssentials（面试要点）
五．WhatDoYouDoNow（如何准备）
stedisneverspentinpreparation.
Quitesimply,tobetotallyconfidentaboutyourchancesofsuccessyoumustknowalmosteverthingthereis
toknowabout:
*Thepany
*Thejobadvertised
*Theoverallbusinessenvironmentthepanyoperatesin
*Thebusinesscultureofthepany
*Existingemployeesyoumightknow
*Whereyoumightfitintothepany
*Thesalaryyoumightbeoffered
六．TheBigDay(面试当天)
七．WhatDoIWear（如何着装）
八．WhatQuestionsWillTheyAsk（面试问题）
九．BePositive（要积极主动）
十．YouDotheTalking(把握表述机会)
十一.DealingwithNegativesattheInterview(正确处理面试中的消极因素)
十二.StrengthfromWeakness(变不利为有利)
十三.HintsandTips(技巧提示)
*Names*Eyecontact*Sitfortably
专业词汇
Curriculumvita个人简历Resume履历Clerk文员Coordinator协调员Turnover营业额
Orchestra管弦乐队Martialarts武术Facility设备Innovation革新创新Sector部门
Annualreport年度报告Trainers运动鞋Pattern模式图案Consultancy咨询公司
Bachelor学士Master硕士Doctor(Ph.D)博士
ChapterThreeSpokenBusinessmunication(口头商务沟通)
本课要点
3/8
*Thefirst,asalways,istospendasmuchtimeaspossibleonpreparation.
*Thesecondistothinkcarefullyabouttheactualcontent.
*Thethirdistopractiseyourpresentation.
一.PreparingfortheTalk(为演讲准备)
ience
roduction
ts
aids
’ttrustthetechnology
ue
gth
yforquestions
二.PreparingTheContent(搜集素材)
ure
*Aclearintroductionisessential.
*Thenyoumoveontothemainpartofyourpresentation.
*Finally,youmusthaveaconclusion.
gshoudyourpresentationbe?
KeepItShortandSimple
三.PracticeandPresentationTechniques(练习示X与演讲技巧)
四.HintsandTips(技巧提示)
ustanduptobegin,takeyourtimeandtrynottoappearnervous.
thetimeyouwillbespeakingtopeoplewhowanttohearwhatyouhavetosay.
thepeopleintheaudience.
fulaboutthethingsyoudowithyourhandswhenspeaking.
’tjustreadyourspeakingnotes.
’tspeaktoofast.
yafew,well-chosen,visuals.
eforeyoumoveintothefinalpartofyourspeech.
’trunawaytheminuteyouhavepletedyourpresentation.
五.PracticeMakesPrefect(实践造就完美)
专业词汇
Presentation发言陈述conciseness简明address致辞演讲conference会议协商Technician技术员
ChiefExecutiveOfficer首席执行官layout布局atmosphere气氛
Regionalsalesmanager地区销售经理audio-visualaids视听辅助工具lectern讲台
Recruit征募招聘draft草图汇票resist抵抗distraction注意力分散temptation诱惑
Conclusion结论pause停顿volume音量书卷eyecontact目光接触眼神交会
ChapterFourmunicatingwithColleaguesandCustomers(同事沟通及客户沟通)
本课要点
一.UnspokenMessages(非言语信息)
Hereareafewquestionstoconsideraboutnon-verbalmunications:
outhinkyoulook?
youchangeyourclothingmessage?
n-verbalmunicationsdoyounotlike?
4/8
sumptionsdoyoumake?
akegroupassumptions?
二.Friendlymunications(传递好消息)
三.municatingSensitively(敏感性沟通)
四.Problemmunications(问题沟通)
五.HintsandTips(技巧建议)
am
’tassume
nclearly
learly
*Donotusejargon.
*Donotuselongwordswhereshortoneswilldo.
*Makesurethatyouspeakataspeedthatallowspeopletounderstandwhatyouaresaying.
*Pausefrequently.
details
ndrespond
六.HearingandUnderstanding----AchievingBoth(倾听与理解----两者兼顾)
七.Action(行动)
ntthepersontodecidetheactionaftermunicatiion?
ntthepersontotakeactionthatwehavealreadydecided?
derstandtheeffectstheactionmayproduce?
八.Checking(核查)
*Askquestion.
*Donotmakeassumptions.
九.municatingwithBosses(与老板沟通)
“Thebossmaynotalwaysberight,butheorsheisalwaystheboss.”
suggestions
urideasintotheideasoftheotherperson
nclearly
suggestionsagain
orevise
ng
up
十.AFact(忠告)
“eisanorphan.”
专业词汇
ment评论意见potential可能性潜力context语境背景phenomenon现象奇迹
Criminal罪犯investmentadviser投资顾问district行政区地区bonus奖金红利
Dedication奉献mitment委托提交initiative主动权首创精神announcement宣布通告identification
cardXXembarrassment尴尬拮据maintenance维修保持
Reprimand谴责训斥conversation谈话社交grievance不满委屈jargon行话ponent组件
5/8
ChapterFiveWrittenmunication（书面沟通）本课要点
一.posingYourMessage(内容组织)
*’snogoodwritingamessagesayingthatameetingistobeheldif
youdon’tstatewhatisgoingtobediscussed.
*Noonewilletoyourmeetingunlessyougivehimorheragoodreasonwhytheyshouldattend.
*Unlessyoustateadateandtimewhenameetingisgoingtobeheldpeoplecan’tattend.
*Wherethemeetingistotakeplaceisalsovital.
*willnotetoaneventiftheydonotknowthattheir
attendanceisexpected.
*Whatisthesequenceofevents?Howwilldecisionsbeimplemented?
二.WrittenFormsofmunication(书面沟通的形式)
*Yourmunicationshouldnotincludeunnecessaryinformation.
*Yourmunicationmusthaveappropriatecontent.
*Yourmunicationmustcontainthecorrectfacts.
*Yourmunicationshouldaviodtheuseorjargonandunnecessarytechnicalterms.
*Yourmunicationshouldintroducethepurposeandmissionofthepaper,haveanexplanatorycontentand
shouldendwithaclearconclusionorremendation.
*Yourmunicationshouldalwaysbespell-checkedandreadbyacolleaguebeforeitisissued.
三.Let’sPractise(练习)
四.HintsandTips(技巧建议)
12-pointtype.
tespace.
oud.
专业词汇
Electronicstorage电子储存memo备忘录sequence顺序agenda议程proposal提议求婚
Biography传记个人简介quotation引文报价单remendation推荐信bangle手镯
Pendant耳环坠子textmessage短信internationalpurchasingmanager国际采购经理
Explanatoryment备注assessment评价估计paymentdue已到期应付款scissor剪刀删去
Stapler订书机Cashflow现金流amateur爱好者外行sponsorship赞助
ChapterSixBusinessMeeting(商务会议)
本课要点
一.WhyPeopleHoldMeetings(为何举行会议)
*Tomunicatepolicies*Toissueinstruction*Tolistentoreview*Toholddiscussions
*Toensurethateveryoneisawareofwhatisgoingon*Toreviewexperiencesandfutureaction
*Tprovidewrittenrecords
二.MeetingStyles(会议风格)
AuthoritarianInclusivebatRoutineInformal
三.WritingtheRecordsofBusinessMeeting(商务会议纪要)
四.TheDisadvantagesofaVerbatimRecord(逐字逐句的会议记录的缺点)
*Theycontainfullinformationaboutwhenandwherethemeetingtookplace.
*Theyrecordthenamesofthepeopletakingpart.
*Theylistpeoplewhodidnotattend.
*Theyrecordwhomadewhatdecision.
*Theylistpointsforaction.
6/8
*Theyareshortandconcise.
*Theyremoveduplications.
*Theyareeasytoaccessandcanbeheldinelectronicform.
五.TheadvantagesofaWrittenSummary(总结性会议纪要的优点)
六.InfluenceandPower(影响力)
七.Evaluate(评估)
八.AfterConsiderableDiscussion(在充分讨论之后)
九.WhoAretheReadersoftheMinutes(谁将阅读会议纪要)
十.MeetingMinutes(会议纪要)
KeepItShortandSimpleWhat,Why,When,Where,Who,andHow.
十一.MoreMinutes(更多纪要)
十二.WhyCertainThingsAreImportant(哪些更重要)
*Peopleneedtoknowwhenthemeetingtookplace.*Beverycarefulwithdates.
*Location*Present*ApologiesforAbsence.
*ConfirmationofMinutesofPreviousMeeting.*Notehowonlythemainpoints.
十三.HintsandTips(技巧建议)
十四.What’stoBeDiscussed(讨论内容)
专业词汇
Syndicate辛迪加企业联合feedbacksessions反馈会话brainstorming集体自由讨论accurate精确的
Minutes会议记录authoritarian独裁主义者endorsrment背书bat战斗争论participant参与者
Insult侮辱损害routine例行公事日常工作executivemittee执行委员会reluctant勉强的
Verbatim逐字的strive奋斗努力elimination消除淘汰phoenician腓尼基人alphabet字母表
ChapterSevenCross-culturalBusinessmunications(跨文化商务沟通)
本课要点
一.IsitPossibletoPutCultureintoCategories(文化分类是可能的吗)
二.StereotypesandAssumptions(类型和假定)
三.TheEnglishLanguage（英语语言）
四.HintsandTips(技巧建议)
culture.
’wrong?
s
五.PhenomenaWhichInfluenceCultures(影响文化的表现形式)
dpunctuality
ity
des
ising
六.DirectorRude(坦率抑或粗鲁)
七.DeferenceandInterruption(遵从与打断)
八.Politeness(礼貌)
九.EuropeanUnionofDifferences(差异化的欧盟)
十.DiversityandmunicationOpportunities(多样性和沟通机会)
十一.DoSomeResearch(做一些调查准备)
十二.HintsandTips(技巧提示)
7/8
*Beobservant.
*Askforadvice.
*Explainyourculture.
专业词汇
Executive执行者textile纺织品dialect方言行话category类别X畴assumption假定担任
Stereotype陈规viceversa反之亦然scenario方案phenomena现象奇迹supreme最高的极度的
Alcohol酒精gender生产multimillionaire千万富翁hierarchy统治集团inappropriate不恰当的
Variation变化estuary港湾border边境国界diversity差异多样性innovation革新改革
ChapterEightCrisismunications危机沟通
本课要点
Yourmunicationskillscouldmakeorbreakthepany
一.WhatIsaCrisis(何为危机)
Realcrisissharesomemoncharacterristics：
ingisunpredictable.
ctnatureofthecrisisisdifficulttoforecast.
occurwityoutwarning.
anoneproblemoccursatthesametime.
sisdevelopsrapidly.
tionsplayavitalrole.
二.WhyIsmunicationEssentialInaCrisis(危机沟通的重要性)
三.HintsandTips(技巧建议)
t
heblame.
’tforgetanyone.
四.WhatCanWeDoinAdvance(危机前的准备)
municationisoneofthekeyelementsincrisismanagement.
rslef:
hiscrisishavebeenforecastinadvance?
eparationsweremadebythoseaffected？
reaquickresponsetothecrisis?
inchargeofmanagingthecrisis?
emediasympatheticorcriticalofthemanagementofthecrisis?
thecrisisaffectedtheimagesandpublicpreceptionsoftheorganisationsinvolved?
五.TheGoldenRules(危机沟通十条黄金准则)
einadvance.
Nobusinessissafefromscrisis.
*Anassessmentofthelikeklythreat.
*Clearidentificationofresponsibility.
*Settingupofthecrisisofmanagementtean.
*Practiceandexercises.
reeveryoneknowstheirrole.
responsibility.
ckly
teyourpositionclearlyandimmediately.
8/8
teregularly.
urstaffwhatishappening.
atemunicationsintomanagementreaponse
utforexhaustion
cords
六.ACeisisinPractice.(危机演练)
专业词汇
Inevitable不可避免的encounter遭遇threat威胁恐吓legislation法律significant象征
Airfreight空运forecast预测aviation航空exposure暴露priority优先权
Rumours传闻consequence推论exhaustion枯竭profile轮廓broadcast广播
Oiltanker油罐车vulnerability易损性allegation辩解falsification伪造篡改specialist专家
ChapterNineMediamunications
本课要点
一.InformationOut(信息发布)
二.PressRelease(新闻稿)
三.PressConferences(新闻发布会)
*chosethevenue
*arrangethestageandseating
*makesurethatthepublicaddressssystemisadequatesothatpeoplecanhearwhatisbeingsaid
*arrangeregistration
*payattentiontothemanyadministrativemattersthatmustbedealtwith
*makesurethatyouhaveenoughstaffavailableattheevent.
四.PressEvent(公共宣传活动)
五.SayItwithPictures(用图片说话)
六.Don’tMakeItDifficult(为媒体报道提供便捷)
七.TheBigInterview(重要专访)
八.QuestionsandAnswers(问与答)
九.BadPress(负面报道)
’ttelllies----youwillalmostalwaysbefoundout
十.Inwardmunication(反向沟通)
十一.WhoCanSpeskforYou(谁是发言人)
十二.HintsandTips(技巧建议)
ersarehuman.
istakes
ontacts.
专业词汇
Backlash后座newsletter时事通讯integrity正直keystone主旨presentation介绍
Registration注册登记charity慈善团体label实验室implementation履行salon画廊
Nuisance损害minimum最低限度security抵押品circulation流通dividend股息
Extreme极端institution制度celebrity名声familiarisation熟知donation捐赠